Multimedia/Underdog – Triality.space

Animated Expandable Interactive Banner 728x90-X (Disney's Underdog:The Movie)
"Inbound Marketing/Advertising Content"
Triality,LLC is responsible for the concept, design, rapid-prototyping,
branding and finalization of this banner ad campaign.
(Apps: Illustrator / Photoshop / Premiere / Audition / Animate/Flash)
(Skills: Illustration / Video Editing / Sound Editing / Animation)
CLICK HERE to DOWNLOAD the FlashPlayer PC/Mac and the .swf's to the banners below.

1) Underdog Banner Intro: 728x90 banner features Underdog flying around
and the new option to search for tickets and showtimes from the banner.

2) Underdog Banner Deploys: 728x90 expands to 728x300 and reveals
5 interactive content options viewable in the banner screen.
(Trailer, Story, Game, Downloads, Tickets)

Animated Banners 300x250, 160x600 (Disney's Underdog:The Movie)
"Marketing/Advertising"
Triality,LLC is responsible for the concept, design, rapid-prototyping, branding
and finalization of this banner ad campaign.
(Apps: Illustrator / Photoshop / Premiere / Audition / Animate/Flash)
(Skills: Illustration / Video Editing / Sound Editing / Animation)

I wanted to try something new with a video banner. Since Underdog:The Movie was going to be all about a flying dog superhero,
I wanted to give it that special branding like Christopher Reeves had in Superman:The Movie. I designed a banner where "you'd
believe, a dog could fly". The 3D text was given a treatment that gave a nod to the Superman:The Movie titling and opening
credits. I requested access to movie EFX assets and got a clip of an Underdog flying sequence to work with.

The Alpha Channel was transparent so I imported the clip into Animate and moved the clip around as it played in the various
banner sizes giving more dynamic flying movement! The Underdog:The Movie banner ad campaign received awards for originality.
CLICK HERE to DOWNLOAD the FlashPlayer PC/Mac and the .swf's to the banners.